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Marcelo Gomes
Experience Lead @ Merkle
UXC Experience Designer with nearly a decade of experience covering the end-to-end product design process.
With major experience in E-commerce, SaaS, Finance and Web3, focused in Behavioural economics and HCI principles.
marcelohdsg@gmail.com >>
in/marcelohdsgomes >>
ux.stackexchange/mgxd >>
Experience Lead @ Merkle
Increasing overall engagement rate while combining usability testing, AI, and UX review.
~378.000 users (596.000 sessions)
+93% Returning rate
+53% Avg. engagement time p/ user*
-46% Bounce rate
Product Designer, Freelancer
Making staking transparent and trustworthy while onboarding new investors.
Increase Activation Rate ~15-30%
High TCR >80%
High TTC ~1-3 min.
Low Bounce rate <20%
For NDA reasons, confidential information cannot be made publicly available, however I am always available for presentations and clarifications.
Don’t hesitate to contact me.
Get in touch
Experience
2024
Experience Lead
Merkle
2024
Product Designer
Staking Rewards
2022
Senior Experience Designer
Merkle
2022
Community Leader
Figma
2019
Product Designer
Volkswagen
Specialisations
Cloud Security Alliance
Generative AI & Prompt Engineering >>
#ID-ahqjc7zfqru7
LLM
Prompt Optimisation
Automation
#ID-urgx9j
Retail
CRO
Evidence-based
Nielsen Norman Group
User Experience Certificate (UXC) >>
#ID-1060360
ResearchOps
ROI
Heuristic Evaluation
Cognitive Psychology
See more ↧
Marcelo Gomes, 2025 - Built with
Home
Marcelo Gomes
Experience Lead @ Merkle
UXC Experience Designer with nearly a decade of experience covering the end-to-end product design process.
With major experience in E-commerce, SaaS, Finance and Web3, focused in Behavioural economics and HCI principles.
marcelohdsg@gmail.com >>
in/marcelohdsgomes >>
ux.stackexchange/mgxd >>
Experience Lead @ Merkle
Increasing overall engagement rate while combining usability testing, AI, and UX review.
~378.000 users (596.000 sessions)
+93% Returning rate
+53% Avg. engagement time p/ user*
-46% Bounce rate
Product Designer, Freelancer
Making staking transparent and trustworthy while onboarding new investors.
Increase Activation Rate ~15-30%
High TCR >80%
High TTC ~1-3 min.
Low Bounce rate <20%
For NDA reasons, confidential information cannot be made publicly available, however I am always available for presentations and clarifications.
Don’t hesitate to contact me.
Get in touch
Experience
2024
Experience Lead
Merkle
2024
Product Designer
Staking Rewards
2022
Senior Experience Designer
Merkle
2022
Community Leader
Figma
2019
Product Designer
Volkswagen
Specialisations
Cloud Security Alliance
Generative AI & Prompt Engineering >>
#ID-ahqjc7zfqru7
LLM
Prompt Optimisation
Automation
#ID-urgx9j
Retail
CRO
Evidence-based
Nielsen Norman Group
User Experience Certificate (UXC) >>
#ID-1060360
ResearchOps
ROI
Heuristic Evaluation
Cognitive Psychology
See more ↧
Marcelo Gomes, 2025 - Built with
Home
Marcelo Gomes
Experience Lead @ Merkle
UXC Experience Designer with nearly a decade of experience covering the end-to-end product design process.
With major experience in E-commerce, SaaS, Finance and Web3, focused in Behavioural economics and HCI principles.
marcelohdsg@gmail.com >>
in/marcelohdsgomes >>
ux.stackexchange/mgxd >>
Experience Lead @ Merkle
Increasing overall engagement rate while combining usability testing, AI, and UX review.
~378.000 users (596.000 sessions)
+93% Returning rate
+53% Avg. engagement time p/ user*
-46% Bounce rate
Product Designer, Freelancer
Making staking transparent and trustworthy while onboarding new investors.
Increase Activation Rate ~15-30%
High TCR >80%
High TTC ~1-3 min.
Low Bounce rate <20%
For NDA reasons, confidential information cannot be made publicly available, however I am always available for presentations and clarifications.
Don’t hesitate to contact me.
Get in touch
Experience
2024
Experience Lead
Merkle
2024
Product Designer
Staking Rewards
2022
Senior Experience Designer
Merkle
2022
Community Leader
Figma
2019
Product Designer
Volkswagen
Specialisations
Cloud Security Alliance
Generative AI & Prompt Engineering >>
#ID-ahqjc7zfqru7
LLM
Prompt Optimisation
Automation
#ID-urgx9j
Retail
CRO
Evidence-based
Nielsen Norman Group
User Experience Certificate (UXC) >>
#ID-1060360
ResearchOps
ROI
Heuristic Evaluation
Cognitive Psychology
See more ↧
Marcelo Gomes, 2025 - Built with